1. Research and Surveys
Sasakawa Sports Foundation’s (SSF’s) mission is to realize a society where everyone can find happiness by enjoying sports that fit their lifestyles (Sport for Everyone), and conducts research and survey activities both domestically and internationally with a focus on the following main research themes: health and sports, sports and community development, sports for children, sports for people with disabilities, sports volunteering, sports governance, sports life surveys, and white papers on sport.
Research and survey staff take the lead in forming research units together with other researchers and external experts to promote research activities using a multifaceted approach that also incorporates external knowledge.
The collected and analyzed results obtained through surveys and research are used in formulating sports policies at the national and local level and designing projects for sports promotion organizations.
2. Collaboration with Local Governments
SSF actively provides its research results based on the evidence obtained through its research activities to society. SSF has concluded comprehensive cooperation agreements with local governments and sports promotion organizations to solve local issues and create a better society through sports.
Utilizing its knowledge on survey and research activities accumulated to date and its experience in implementation at municipalities and elsewhere, in 2024, SSF launched a new project called the Active City Promotion Project as an initiative to support solutions to sports issues and social challenges faced by municipalities utilizing the diverse values of sports.
In this project, SSF builds partnerships with municipalities and supports them in their efforts to create active cities by forming public-private partnership platforms, developing co-creation programs, and providing opportunities to participate in human resource development programs.
3. Public relations
In addition to disseminating information on the aforementioned initiatives, SSF widely disseminates the latest domestic and international trends and knowledge that contribute to sports policy research through its official website, social media, symposiums, seminars, and international conferences.
As part of its public relations activities, SSF also publishes the results of its biennial survey on sports life as the SSF National Sports-Life Survey in order to ascertain the status of sports activities and involvement in sports among the Japanese population.
In addition, SSF publishes a White Paper on Sport that contains the latest domestic and international data and analysis, and makes it widely available to society.